Di Bella goes Global, kicking off with a successful launch in New Zealand

Di Bella coffee roasting company moves into a new stage of growth, with a Global expansion plan kicking off with an official launch of the Di Bella brand and foundation range in New Zealand on the 1st of May.

Guided by its clear vision, The Greatness is in the Detail, in July 2018, Di Bella merged four coffee companies, Di Bella Coffee, Roasting Australia, Di Bella USA, and Evolution Roasters NZ to form one of the largest manufacturing and distribution companies in the roast and ground coffee industry.

Almost four-and-a-half years on from the sale of Di Bella to Retail Food Group in November 2014, Phil Di Bella has returned to ‘Origin’, taking the lead of directing the company as Executive Chairman and leading the new Global growth expansion plan.

“I’ve been privileged to play a small part in the continued growth of Di Bella as a consultant, however, to come back on board is something I am excited about.

“I’m much more than passionate about the work Di Bella does. Today the group is so much more than I ever imagined it might become, and I excited to be working with the amazing team Di Bella has built over the years to continue crafting the finest coffee in Australia, and the world.”

This consolidation along with the launch the foundation blends that Phil started his successful Australian brand, is allowing Di Bella coffee roastery New Zealand to provide its customers with the best coffee experience from start to finish, supporting small and large businesses. The brand range now includes four Di Bella Coffee foundation blends, two uniquely crafted blends from our newly launched Di Bella 82 range to compliment our current well established Roasted Addiqtion range as well as ancillary products such as Evil Child Hot Chocolate.

“We are committed in ensuring that Di Bella becomes a global successful brand and I myself, am dedicated in making New Zealand a success”. Founder and leader, Phil Di Bella

Get in contact with us now for more information about our coffees or to place your order at Di Bella New Zealand 09 309 9900

 

About Di Bella

Di Bella is Australia’s leading coffee roaster and supports ethical and sustainable producers. These relationships provide access to the world’s finest coffees and are an important part of delivering the Ultimate Coffee Experience.

Di Bella strives to employ individuals who align with its company culture, values and objectives. Di Bella’s Crop to Cup philosophy pays tribute to the farmer and their crops through their artisan roasting capabilities. This results in premium roasted coffee being delivered to the barista allowing them to extract the unique flavours from the blend of origins.

For more information on Di Bella, visit https://dibellacoffee.com/ or follow their journey at https://www.facebook.com/DiBellaCoffee  or https://www.instagram.com/dibellacoffees. 

 

FOR MORE INFORMATION, TO ORGANISE AN INTERVIEW OR TO REQUEST PHOTOGRAPHY, PLEASE CONTACT:

Gena Cobbold – Di Bella Corporate Services Manager

gena.cobbold@dibellacoffee.com

D: + 61 7 3613 8141

 

Anelle Westray – Marketing Manager

anelle.westray@dibellacoffee.com

M: 0424 140 949

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